Penguins Christmas Party Time

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A recent study revealed that VIP account managers in the online gambling industry predominantly depend on spreadsheets and manual decision-making tools rather than specialised automation or AI systems. 

This reliance places many high-value players at risk of “silent churn”, where VIP players become inactive without warning, posing a significant challenge for operators.

The report, titled The State of VIP Operations, was compiled by The Playa in collaboration with Gaming Operations Academy and WarriorLab.

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Group income reached R6.58 billion ($411.9 million) across the first half of the year when excluding the Table Bay Hotel (TBH), which the company is running under a management agreement with IHG.

Sun International’s adjusted EBITDA (excluding TBH) edged up 2% to R1.59 billion in H1. Revenue growth was at the “upper end of expectations”.

H1 growth was driven by Sun International’s online division, with revenue from SunBet surging 35.5% year-on-year to R1.18 billion.

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Beyond SunBet’s growth, another highlight of Sun International’s H1 was a return to growth for its land-based casino segment, for the first time in three years.

Revenue from land-based casinos increased 1.5% to R3.42 billion, while Sun International’s market share in South Africa grew 2.3% to 49%.

Land-based gross profit dipped 0.7% to R2 billion, however, with the company’s investment in the segment increasing over the period.